Unfortunately I haven't had the same long lasting chewing with my dog. I have a Corgi...a bully stick this shape/size would take him about 45-55 minutes. This took him about 20 minutes. It was soft enough for me to bend easily. But with that said, he really loved it and worked on it so it might be a good, easy chew to use to convince a dog to love his crate or something like that. It's not as "intimidating" a chew as some of the monster cully sticks so maybe puppies or older dogs would love it. I might get a few more just for variety, but I don't think it's doing much for his teeth and it's not giving us much quiet time, either.